49 / Essay
The First Version of a Product Should Answer a Question
Scope a first product around the assumption you need to test. Choose evidence, participants and decision rules before turning a hypothesis into a backlog.
Product & Entrepreneurship
Writing about product discovery.
49 / Essay
Scope a first product around the assumption you need to test. Choose evidence, participants and decision rules before turning a hypothesis into a backlog.
21 / Guide
Compliments cannot carry a product decision. Connect assumptions to recent behavior, existing alternatives and experiments that can genuinely change the plan.